February Leadership Zoom Meeting: Building the Profitable, Scalable Brokerage of the Future

Event Details

Date: Wednesday, February 11, 2026

Time: 11:00am Eastern Time

Sellstate’s February Leadership Zoom Meeting will feature Wayne Einhorn, a seasoned real estate broker, owner, and coach with more than 40 years of industry experience guiding broker owners through growth, change, and market cycles.

Today’s brokerage environment presents real challenges—economic shifts, agent retention, margin pressure, and the constant need to scale intelligently. This session is designed to give Sellstate leaders practical, proven strategies to navigate those challenges and position their brokerages for long-term profitability and success.

Meet Our Guest Speaker: Wayne Einhorn

Wayne Einhorn has spent over four decades in real estate, building and leading brokerages through multiple market cycles, including three major recessions. His experience spans agent production, brokerage ownership, coaching, and advising broker owners on growth strategies, mergers, and acquisitions.

Backed by an MBA from Canada’s prestigious Richard Ivey Business School, Wayne blends hands-on real estate experience with strong business and financial acumen. He has helped hundreds of broker owners move beyond survival mode and into sustainable, scalable profitability.

What Leaders Will Learn

This session is designed for broker owners and leaders who want clarity, control, and confidence in their business decisions. Key takeaways include:

• Actionable strategies to drive profitability and scalable growth in the brokerage of the future
• The 7 key focus areas top-performing brokers prioritize to stay ahead of changing market conditions
• The 5 controllable profit drivers that directly impact brokerage performance and long-term success

Why This Session Matters

As markets shift, the brokers who win are those who focus on fundamentals, understand their numbers, and make disciplined decisions. This session will help leaders identify where to focus, what to control, and how to build a brokerage that performs in any market.

Sellstate Leadership Zoom Meetings are designed to keep our leaders aligned, informed, and equipped with strategies they can apply immediately.